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Strategic Player Segmentation: Elevating iGaming Success
Grouping of your players into various units; small or large, based on their behavior - commonalities and shared characteristics is ...
Why Real-Time Data is Essential for Your Sports Betting CRM
Sports betting is exciting when it’s live—and so are your marketing campaigns when it comes...
Customer Segmentation in iGaming: A Guide to Maximizing Player Engagement
Are you still relying on a one-size-fits-all marketing approach for your iGaming platform? Think twice....
Streamlining Player Journeys with iGaming Marketing Automation Platforms
In the iGaming industry, timing and relevance are everything. Players expect personalized, seamless experiences across...
iGaming CRM 101: Understanding Player Lifecycles and Optimizing Retention
For online casinos and sportsbooks, retaining players is as critical as acquiring them. While marketing...
The Trending Features to Look for in Casino CRM Software
As the iGaming industry evolves, so do the expectations of players and the challenges operators...
The Best Value for Money iGaming CRM
In today’s iGaming industry, a CRM is no longer just an optional tool—it’s a fundamental...
Why Real-Time Data is Essential for Your Sports Betting CRM
Sports betting is exciting when it’s live—and so are your marketing campaigns when it comes...
Streamlining Player Journeys with iGaming Marketing Automation Platforms
In the iGaming industry, timing and relevance are everything. Players expect personalized, seamless experiences across...
The Best Value for Money iGaming CRM
In today’s iGaming industry, a CRM is no longer just an optional tool—it’s a fundamental...
Measure conversion to get the most from your Campaigns
In the fast-paced world of digital marketing, there’s one fundamental truth: you can’t improve what...
How Ninja Casino Achieved a 27.3% Uplift in Player Reactivation with Real-Time Data
How can real-time data and personalized CRM campaigns drive player reactivation in the competitive iGaming...
Play North’s 29% Engagement Boost
"We have a seamless platform to manage all our player activities in one place and...
Lataamo Spins Up 9% Conversion Rate Boost with OptiKPI
Betting on Retention: Lataamo's Unique Challenge Lataamo, a young and innovative online casino operating under...
Customer Segmentation in iGaming: A Guide to Maximizing Player Engagement
Are you still relying on a one-size-fits-all marketing approach for your iGaming platform? Think twice....
iGaming CRM 101: Understanding Player Lifecycles and Optimizing Retention
For online casinos and sportsbooks, retaining players is as critical as acquiring them. While marketing...
How Data-Driven CRM Powers Business Growth
We’ve all heard the term “data-driven” thrown around a lot in recent years—but what does...
Mastering Customer Segmentation and Targeting: iGaming Success
In the rapidly evolving and fiercely competitive realm of iGaming, the ability to understand and...
How to increase customer lifetime value in iGaming: Top 5 key strategies
Customer lifetime value (LTV) is a crucial metric for any iGaming operator looking to maximize...
10 Key Elements Influencing Casino Players’ Loyalty
1. User Experience and Interface (UX/UI): A seamless and user-friendly onboarding experience is crucial for...
The Trending Features to Look for in Casino CRM Software
As the iGaming industry evolves, so do the expectations of players and the challenges operators...