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Strategic Player Segmentation: Elevating iGaming Success
Roni Wang
August 19, 2024
Grouping of your players into various units; small or large, based on their behavior - commonalities and shared characteristics is ...
How to Automate and Optimize Retention Marketing
Let’s talk about something every iGaming operator knows: getting players is only half the battle....
Why Customer Data Platforms Are Essential for Retention
If you’re in the business of retention marketing, you’ve probably heard this a million times:...
The Future of iGaming Retention
iGaming retention is one of the biggest challenges operators face today. Imagine this: You’ve launched...
Hyper-Personalization in CRM: The Key to Unmatched Engagement
In a world where customer expectations are constantly evolving, generic marketing is no longer enough....
Why Real-Time Data is Essential for Your Sports Betting CRM
Sports betting is exciting when it’s live—and so are your marketing campaigns when it comes...
Customer Segmentation in iGaming: A Guide to Maximizing Player Engagement
Are you still relying on a one-size-fits-all marketing approach for your iGaming platform? Think twice....
How to Automate and Optimize Retention Marketing
Let’s talk about something every iGaming operator knows: getting players is only half the battle....
Why Real-Time Data is Essential for Your Sports Betting CRM
Sports betting is exciting when it’s live—and so are your marketing campaigns when it comes...
Streamlining Player Journeys with iGaming Marketing Automation Platforms
In the iGaming industry, timing and relevance are everything. Players expect personalized, seamless experiences across...
The Best Value for Money iGaming CRM
In today’s iGaming industry, a CRM is no longer just an optional tool—it’s a fundamental...
Measure conversion to get the most from your Campaigns
In the fast-paced world of digital marketing, there’s one fundamental truth: you can’t improve what...
How Ninja Casino Achieved a 27.3% Uplift in Player Reactivation with Real-Time Data
How can real-time data and personalized CRM campaigns drive player reactivation in the competitive iGaming...
Play North’s 29% Engagement Boost
"We have a seamless platform to manage all our player activities in one place and...
Lataamo Spins Up 9% Conversion Rate Boost with OptiKPI
Betting on Retention: Lataamo's Unique Challenge Lataamo, a young and innovative online casino operating under...
Why Customer Data Platforms Are Essential for Retention
If you’re in the business of retention marketing, you’ve probably heard this a million times:...
Hyper-Personalization in CRM: The Key to Unmatched Engagement
In a world where customer expectations are constantly evolving, generic marketing is no longer enough....
Customer Segmentation in iGaming: A Guide to Maximizing Player Engagement
Are you still relying on a one-size-fits-all marketing approach for your iGaming platform? Think twice....
iGaming CRM 101: Understanding Player Lifecycles and Optimizing Retention
For online casinos and sportsbooks, retaining players is as critical as acquiring them. While marketing...
How Data-Driven CRM Powers Business Growth
We’ve all heard the term “data-driven” thrown around a lot in recent years—but what does...
Mastering Customer Segmentation and Targeting: iGaming Success
In the rapidly evolving and fiercely competitive realm of iGaming, the ability to understand and...
The Future of iGaming Retention
iGaming retention is one of the biggest challenges operators face today. Imagine this: You’ve launched...
The Trending Features to Look for in Casino CRM Software
As the iGaming industry evolves, so do the expectations of players and the challenges operators...