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Trends and Strategies

Stay updated with the latest industry news, interviews, and expert resources.

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Strategies

How Data-Driven CRM Powers Business Growth

We’ve all heard the term “data-driven” thrown around a lot in recent years—but what does...
News

How Ninja Casino Achieved a 27.3% Uplift in Player Reactivation with Real-Time Data

How can real-time data and personalized CRM campaigns drive player reactivation in the competitive iGaming...
Understanding Conversion Metrics
Features

Measure conversion to get the most from your Campaigns

In the fast-paced world of digital marketing, there’s one fundamental truth: you can’t improve what...
News

Play North’s 29% Engagement Boost

"We have a seamless platform to manage all our player activities in one place and...
Spinning Success
News

Lataamo Spins Up 9% Conversion Rate Boost with OptiKPI

Betting on Retention: Lataamo's Unique Challenge Lataamo, a young and innovative online casino operating under...
Strategies

Mastering Customer Segmentation and Targeting: iGaming Success

In the rapidly evolving and fiercely competitive realm of iGaming, the ability to understand and...

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Strategies

SMS Marketing for Online Gaming

How is SMS used in marketing? Promotions are compiled into short messages to hook customers...
Strategies

Push Notifications for the Gaming Industry

Push notifications are instant messages that pop up at the top or bottom corner of a...
Strategies

Unlocking Player Retention Excellence: 7 Cutting-Edge Player Retention Strategies and Tools for 2024

In today's highly competitive gaming industry, player retention is essential for success. Players have more...
Strategies

5 Best Gaming Marketing Campaigns ever

Since the age of empires, humans have always shown their deep appreciation for leisure games....
Strategies

3 Successful Strategies for Improving Your Deposit Rates

Online business has seen incredible growth over the past few years; a majority of the...
Strategies

Online Gaming Marketing

The online gaming industry has evolved into a more significant entity than it ever was. Unlike in...

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